
Zucchi Recinzioni PVC
Manufacturing · Mondovì, Italy
Website and online quotes for a maker of PVC fences, in business since 2002.
Performance Marketing
Google Ads and Meta Ads campaigns with clear targets, clean tracking and plain reporting on the leads and sales they bring, not on clicks.
Advertising works when it is measured honestly. We set up tracking first, agree on the numbers that matter for your business, and then test, cut and scale with you every week.
(a.) What we build
Search, Shopping, Performance Max and YouTube, from account structure to daily bidding.
Facebook and Instagram campaigns with tested creatives and funnels built from first contact to sale.
GA4, Tag Manager, conversion tracking and dashboards, so you know where every lead comes from.
Pages built and tested for each campaign, because the click is only half of the work.
(b.) How we work
We build the landing pages, the tracking and the integrations ourselves. One team from the ad to the sale.
Cost per lead, cost per sale and revenue. We do not report vanity metrics.
Campaigns run in your own ad accounts, with full access and weekly reports.
(c.) Method
Step 1 of 4
Market, competitors and current campaigns, then a plan with targets and budget.
Step 2 of 4
Tracking, account structure, creatives and landing pages, then the first test campaigns.
Step 3 of 4
Tests on copy, creatives, audiences and bids, aimed at leads and sales.
Step 4 of 4
Clear weekly reports and a monthly call. We scale what works, carefully.
(d.) Related work
Just to cite a few, out of the 650+ projects we have handled over the years.
See the full portfolio →(e.) Questions
It depends on your market and goals. We propose a test budget after the audit and increase it only when the numbers justify it.
The first data arrives within days; stable results usually take six to eight weeks of testing and optimisation.
You do. We work inside your accounts, so data and history stay with your company.
Ask for a free review of your current campaigns, or a plan to start from scratch. We tell you what works, what does not and what we would change.